1. How are Product Placements the most cost-effective per impression advertising?
Millions of people divided by the cost of product placements come out to pennies per impression.
2. How many people will see my product placement or company?
Millions of people will see your product or company over and over again.
3. What is an impression?
One set of eyes on your product or company.
4. What percent of people buy after seeing a product placement?
49% of Americans took action after seeing product placement in media according to Statista.
5. Is this a good place to put my company or product in?
Product placement is an increasingly big business in the U.S., raking in $11.44 billion in 2019 according to Statista.
6. Does a theatrical release matter for impressions/number of viewers?
No. The way people watch movies has changed. Video On Demand is up 60% in 2020 increasing impressions even higher. Windows of impressions could include Domestic Box Office, Domestic Video Consumer Spending (retail DVD, Blu-ray, video rentals, PPV, VOD, and download), International Box Office, International Video Consumer Spending (retail DVD, Blu-ray, video rentals, PPV, VOD, and download), TV & Ancillary.
7. Why are Product Placements the Most Powerful Endorsement in Marketing? Audiences form an emotional connection to your product. Movies are emotional and the most powerful form of communication ever invented. Movies are remembered for 10, 20, or more years after they were watched.
8. Why should I put my product or company in your movie?
Fourth Man Films, Inc. current project script/intellectual property is #1 rated in its genre, millions of people will see your product or company over and over again.